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 The High Definition DVD Studio Support Petition Campaign |
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The Time to Act is Right Now! So, you'd like to contact Warner! You can let them ALL know exactly how you feel! However, please do try to be civil! (1) Here is your contact info and a sample letter - Don't forget to add the subject line "URGENT" to your message . ALSO - split these addresses between the "TO:", "CC:" and "BCC:" fields! Copy these addresses and divide between your "To:" "BCC" and "CC:" boxes in your email program: ron.sanders@warnerbros.com; mark.horak@warnerbros.com; barry.meyer@warnerbros.com; jim.noonan@warnerbros.com; kevin.tsujihara@warnerbros.com; alan.horn@warnerbros.com; matt.lasorsa@newline.com; steve.einhorn@newline.com; henry.mcgee@hbo.com; gary.credle@warnerbros.com; susan.fleishman@warnerbros.com; richard.fox@warnerbros.com; jeff.robinov@warnerbros.com; edward.romano@warnerbros.com; bruce.rosenblum@warnerbros.com; Feel free to write you own words to Warner - or use this sample letter, which makes key points: Dear Warner Brothers, I am writing to you today to tell you how much I disagree with your recent decision to discontinue HD DVD releases in return for a rumored $500 to $620 MILLION incentive from the BDA. I want you to know that I am likely to write the DOJ, FTC and/or other regulatory consumer protection bodies and ask that they investigate these rumours and any anti-competitive ramifications they may entail. I am also VERY annoyed by your new supposed policy of releasing the promised HD DVD titles one month AFTER their equivalent releases on DVD and Bluray. This is very clearly, in my opinion, a PLOY to make HD DVD sales appear lower than they are, to internally "self justify" this VERY wrong decision that you have made. I feel it is trickery, as you know that many buyers will not wait a month for the title and will buy it on another format. I feel that your decision may mark the death of any chances that HD Optical Media will become a mass-market reality to replace the DVD market. I say this because it is rumoured that there are little more than a dozen Bluray replication lines in active commercial use (particularly for BD50), compared to literally HUNDREDS installed for HD DVD. Furthermore, the cost of new Bluray commercial lines (of over $1 million dollars each), in addition to their continued reported issues with manufacturing yields, means that it will likely be a VERY LONG TIME, before Bluray will be able to support a true mass market of consumers. As such, it is my belief that Bluray will maintain their higher pricing for players for as long as possible, in order to prevent to much demand for discs. So, instead of getting down to mass market pricing of $100 to $150 per player, it is likely that Bluray will continue to maintain player prices of between $300 and $600. In addition, with the BDA rumored to have paid out over 1 BILLION DOLLARS to you and Fox to try to kill off HD DVD and almost 1 million HD DVD owners, it seems that they will likely have to recoup this money somehow. I'm concerned that we can kiss cheap and plentiful HD optical media goodbye. I really feel that, had you chosen HD DVD, as it is rumored your research showed was more likely to succeed with the mass-market, you would have seen MUCH faster growth of HD optical media with consumers. I am truly saddened to hear of your rather misguided decision, and disgusted to hear of the rumoured reasons for it. How on earth do you expect Bluray to be able to produce the volumes of discs required for a true mass-market, with the FEW BD replication lines in active service? How can your research have been so blind to the HUNDREDS of HD DVD replication lines available?? PLEASE restore my faith in Warner by reversing this decision! Please support the format that truly has the best chance of becoming the next mass market success! How do you expect Bluray players to be priced for the mass market, when they may be afraid of having too much demand for discs that they may not be able to keep up with in replication? I cannot help but feel, if these rumours are true, that someone internally at Warner forced this decision through for the money, IN SPITE of much better research and thinking that argued against it. What HAPPENS when Bluray buyers start seeing you releasing BD 1.1 titles and suddenly find out that they cannot play these titles on their Bluray players - as most Bluray player models will NEVER be able to handle BD 1.1 or BD 2.0 titles? I feel that you have done a great disservice to the growth and acceptance of HD optical media in general. It is totally a mystery to me how you expect this market to grow now. With HD DVD, you would have sent the message that you thought it was more commercially sound, and the other studios would have gone neutral within a few short months. But by switching to Bluray, you have put a knife in the back of the only format that could start supporting a mass market right now, and crowned the Bluray format, which may need another TWO YEARS to get replication capacity to the same level that HD DVD is already at today. There is still time to reconsider your decision! But perhaps the $500 Million was in lieu of any significant business for the next two years? If so, then you have contributed to missing the very "acceptance window" that you CLAIMED to be so concerned about! I will be asking for an investigation into these rumours by the relevant authorities. Yours sincerely,
--------------------------------------- (name and date) If you wish, you may complain to the relevant authorities in your country, by clicking our information listed here - http://www.campaignhd.com/WATCHDOG.html Here are some more emails you can email the same Warner letter above to separately, so that your letter doesn't get blocked by their servers for doing them all at once: john.shulman@warnerbros.com; darcy.antonellis@warnerbros.com; debra.baker@warnerbros.com; polly.cohen@warnerbros.com; dan.fellman@warnerbros.com; doug.frank@warnerbros.com; eric.frankel@warnerbros.com; jon.gilbert@warnerbros.com; brad.globe@warnerbros.com; lisa.judson@warnerbros.com; sue.kroll@warnerbros.com; paul.levitz@warnerbros.com; john.maatta@warnerbros.com; gregg.maday@warnerbros.com; diane.nelson@warnerbros.com; Jennifer.Abrams@newline.com; Candice.McDonough@newline.com; Alexis.Hemphill@warnerbros.com
AND - After you're done with Warner, go to YouChoose and place your vote for HD DVD:
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